Paradoxe Intense

Prada Paradox Intense explores strength through the lens of delicacy. The result: the intense signature of a woman in perpetual reinvention, challenging conventions to explore a femininity that is both powerful and delicate.

THE PARADOXICAL INTENSITY OF DELICATE INGREDIENTS

Paradoxe Intense is a fragrance of undeniable power, a powerfully enigmatic expression of femininity. The facets of the original fragrance are amplified to achieve a saturation of olfactory sensations with usually delicate ingredients, rendered with a new intensity.

True to the brand's creative spirit and under the direction of Miuccia Prada and Raf Simons, the fragrance was developed by Givaudan's master perfumers, Nadège Le Garlantezec, Shyamala Maisondieu and Antoine Maisondieu, to combine intensity and delicacy.

Intensified florality with a super-infusion of jasmine, for an exceptional aura. Intensified sensuality with AmbrofixTM, derived from biotechnology, made even more vibrant. Intensified captivating woody addiction with a bold and powerful moss accord.

NEVER THE SAME, ALWAYS MYSELF

The unexpected interplay of delicacy and strength is at the heart of Prada collections, which continually seek to challenge conventions and norms. Prada Paradoxe Intense explores the typical characteristics of femininity: softness, sensuality, and fragility, reinterpreting these codes to offer new meanings for a woman who is never the same, but always herself. It is the embodiment of an indefinable femininity that subverts expectations and imbues them with an unexpected intensity.

THE ICONIC TRIANGLE REINVENTED

Like the original fragrance, its renewed bottle is an expression of the House's essence of reinvention, a constant and curious dialogue, and a predilection for contrasts. Moving away from the traditional architecture of perfume bottles, the bottle is minimal and delicate at first glance, inspired by Prada's original iconic triangular logo, disruptively designed to rest on its side. The intense black logo accents are presented against a deep pink hue that suggests the fragrance's intensity. The bottle is inscribed "Paradoxe Intense" on its upper chamfer.

In a similar evolution, the Prada Paradoxe Intense case is embossed to echo the cross-hatching of the brand's signature Saffiano leather. The Prada logo, partially obscured by the black Intense label, is a play on color between the fragrance's deep pink and an intense semi-gloss black, symbolizing the brand's nod to this radical new expression of femininity.

PRADA PARADOX: RECONCILING CREATIVITY AND RESPONSIBILITY

The packaging is recyclable, including the cases and bottles. The bottles have been designed to limit their weight and the use of glass, and the cases are FSC® MIX certified, ensuring a more sustainable choice of paper and cardboard. The entire Prada Paradoxe range is refillable, reducing the use of packaging materials. A single 50ml Prada Paradoxe bottle and a 100ml refill avoid the use of an average of 40% less material in total compared to three separate 50ml Prada Paradoxe bottles, corresponding to 29% glass, 67% metals, 46% plastic and 39% cardboard.

Your bottle is precious, don't throw it away: refill it! How to refill your Paradoxe bottle in 4 steps: Step 1: Open the cap of your Paradoxe bottle, unscrew and remove the pump. Step 2: Insert the refill tip into your bottle, screw the refill on and hold it. Step 3: Fill your bottle. Thanks to its innovative system, the refill will stop automatically. Unscrew the refill. Step 4: Screw the pump back on the bottle and close it.